
This year, Breast Cancer Society of Canada is taking their annual “Dress for the Cause” event online and The Peoples Mask has teamed up with them to make it happen. Together, we can protect ourselves and others, while supporting research for the second leading cause of death among Canadian women.
Breast Cancer Awareness Pink Ribbon Face Mask

Not just a powerful style statement, our premium-quality Pink Protection face masks have been carefully developed to offer maximum protection, while also being comfy to wear.
In support of the Breast Cancer Society of Canada’s Dress For The Cause Breast Cancer Awareness Campaign, The Peoples Mask Corp. will donate $6.00 from the purchase of each Breast Cancer Pink Ribbon Face Mask Set with a maximum donation of $110,000 to the Breast Cancer Society of Canada® (BCSC) from Sep 9, 2020 to Dec 31, 2020. Breast Cancer Society of Canada charitable registration number 137969861R R0001. All of our face masks are non-medical.
Order your masks here: www.thepeoplesmask.com
About Breast Cancer Society of Canada

Established in 1991 in memory of the founders’ daughter Pam, who died of breast cancer, the BCSC has grown from a grassroots non-profit into a national organization, dedicated to raising money for peer-reviewed research that focuses on detecting, preventing and treating breast cancer – and hopefully, one day, finding a cure. The BCSC is funding a virtual research laboratory with the single aim of rewarding researchers for improving patient outcomes, not for publishing their work in scientific journals. This means that patients will have faster access to new treatment trials, ensuring that as many lives can be saved as possible.

About The Peoples Mask
When the coronavirus crisis first hit, friends Martha Tessema and Shanté Renee knew they could help. Within days, swimwear designer Shanté had repurposed her factory for producing masks, which Martha, a supply chain expert, quickly distributed among caregivers and essential workers in need. The Peoples Mask later launched online, to make their high-quality masks available to anyone.
Like many people across Canada and worldwide, Shanté and Martha have both had friends and family touched by breast cancer. So when the BCSC reached out to them about creating a range of exclusive ‘dress pink’ masks to raise money to fight this disease, it was an idea they were more than happy to get behind – and one more way to help make the world a healthier place!
Your mask protects me, my mask protects you… and a Pink Protection mask helps to protect women everywhere against breast cancer.
The Peoples Mask is an independent, woman-owned brand based in Canada. Our Pink Protection face masks will be available to buy until 31st October, when we’ll be sending our (with your help, massive!) cheque to the charity.

About Breast Cancer
Among Canadian women, breast cancer is the most common form of cancer (excluding non-melanoma skin cancers) and the second leading cause of death. Although it primarily affects women, it can occur in men too.
It is estimated that 1 in 8 Canadian women will develop breast cancer, and that 14 Canadian women will die from it every day this year. Investing in high-quality research is crucial to reducing these numbers.
How to check your breasts for signs of cancer
- Set up a reminder to check your breasts monthly
- Use your fingers, not palms, to feel for change
- Laying on your back may help, by spreading your breast tissue out
- Check from the base of your breast up to your collarbone, plus your underarm
Here’s what to look out for:
- Lumps or swelling
- Harder or thicker-feeling skin
- Size or shape changes in one breast only
- Nipple changes (rash, leaking, or becoming inverted)
- Skin changes (dimpling or redness)
- Constant pain in your breast or armpit
Above all, the key is to get to know your breasts, so that you can quickly spot when something changes. If it does, make an appointment to see your doctor. The earlier that breast cancer is detected, the better.
Ready to support The Peoples Mask in raising $100,000 for breast cancer research?
I received my pink ribbon face mask last week and it’s super comfy!